At Mikado Shop, we value your privacy as much as we value the quality of your fishing gear. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website at mikadoalshop.com or make a purchase from our Edinburgh-based fishing equipment store.

1. Information We Collect

We collect information to provide better services to all our angling customers:

  • Personal Information: When you create an account or make a purchase, we collect your name, email address, shipping address, phone number, and payment information.
  • Transaction Data: Details about purchases of our rods, reels, jigging kits, and other fishing equipment.
  • Technical Data: IP address, browser type, device information, and how you interact with our website.
  • Communication Data: Any correspondence when you contact our customer service team about your fishing gear needs.

2. How We Use Your Information

We use your information with the same care we take when packaging your fragile fishing rods:

  • To process and ship your orders for bottom shipping gear, squid fishing equipment, or match angling supplies
  • To provide customer support for your fishing adventures
  • To improve our website and product offerings based on how anglers like you use our site
  • To send you relevant fishing tips, product updates, and special offers (only if you opt-in)
  • To prevent fraud and ensure the security of your transactions

3. Data Sharing and Disclosure

We treat your data with the same discretion we apply to our premium fishing spots:

  • Service Providers: We share necessary information with payment processors, shipping carriers, and IT service providers to fulfill your orders.
  • Legal Requirements: We may disclose information if required by law or to protect our rights and the safety of our customers.
  • Business Transfers: In the event of a merger or acquisition, customer information may be transferred as part of the business assets.

We never sell your personal information to third parties for marketing purposes.

4. Data Storage and Security

We protect your data with the same diligence we use when crafting our premium fishing rods:

  • All transactions are protected with industry-standard SSL encryption
  • Payment card details are processed securely and we never store full card information on our servers
  • We implement appropriate technical and organizational measures to protect your personal data
  • Data is stored on secure servers and we retain it only as long as necessary for the purposes outlined in this policy

5. Your Rights

You have rights regarding your personal data, just as you have the right to quality fishing equipment:

  • Access: You can request a copy of your personal data we hold
  • Correction: You can update or correct your information
  • Deletion: You can request deletion of your personal data, subject to legal requirements
  • Opt-out: You can unsubscribe from marketing communications at any time
  • Restriction: You can request we limit how we use your data

To exercise these rights, please contact us at [email protected].

6. Cookies and Tracking Technologies

Like the perfect fishing line, we use cookies to improve your experience:

  • Essential Cookies: Necessary for our website to function and process your orders
  • Analytics Cookies: Help us understand how anglers use our site to improve our services
  • Marketing Cookies: Allow us to show relevant fishing equipment offers (only with your consent)

You can manage your cookie preferences through your browser settings or our cookie consent tool.

7. International Data Transfers

As we serve anglers worldwide (excluding certain Asian and remote regions), your data may be transferred to and processed in countries outside your own. We ensure all transfers comply with applicable data protection laws.

8. Changes to This Policy

We may update this policy occasionally, just as we update our fishing gear inventory. The current version will always be posted on our website with the effective date.

9. Contact Us

If you have any questions about this Privacy Policy or your personal data, please contact our Edinburgh team:

Mikado Shop
50 Grassmarket
Edinburgh, GB EH5H 1RH
Email: [email protected]

At Mikado Shop, we’re committed to protecting your privacy so you can focus on what really matters – your next great catch.